When building a squeeze page it’s important that you understand who your audience is and what the purpose of the page is before getting started. Then, to optimize the squeeze page appropriately consider the following: 1. Keep It Simple – Don’t go nuts with putting every last thing in every last squeeze page you make. […]
How To
How to Build a Team of “A” Players
You really can’t do it all alone. No small business becomes a big business with a single person at the wheel. It takes a team of experts to scale your efforts. Before I continue, let me state that I understand if you want to remain a business team of 1. There is nothing wrong with […]
How To Craft A Good Call To Action At The End Of Your Post
If there’s one thing I see a lot of bloggers do wrong, it’s not giving their readers anything to do at the end of the blog post. Put yourself in the shoes of your readers. You read a great article, get to the end and there’s no call to action. What do you do? […]
How To Get People To Share Your Content On Social Media
We live in a social world where much of our news comes from sites like Facebook, Twitter and Instagram, Pinterest, and more. To grow your readership and make sure your blog posts get the attention they deserve, you need to encourage your current readers to share what you’ve written on their favorite social media sites. […]
How To Write Attention Grabbing Blog Titles
David Ogilvy, who is now known as the Father of Advertising, was one of the best copywriters who ever lived. And what did he have to say about the importance of headlines? On average, five times as many people read the headline as read the body copy. When you have written your headline, you have […]