Word of mouth, networking, and similar marketing efforts can bring in a lot of revenue. But they are also unreliable and unpredictable. To establish and maintain a successful business, you must consistently find and nurture new leads. This may sound overwhelming. As a business without a massive marketing department, you don’t have the time and […]
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Market Your Business on a Shoestring Budget
Behind every successful business is a good marketing strategy. But sometimes, your budget is tight, and you can’t afford to spend the big bucks on advertising. When this happens, it’s easy to cease all marketing efforts. But a small budget isn’t a good reason to neglect your marketing. There are many ways you can keep […]
Adding a PDF to a blog post
It is easy adding a PDF to a blog post for those times when you need to provide a download to your visitors. I was recently asked how to add a PDF file to a blog post so I created a video that explains how to do this. Adding a PDF to a blog […]
How to Promote Your Mailing List With a Blog
Probably the most common way to promote and grow a mailing list is through a landing page. This is a single page on your website that will be dedicated to selling the merits of signing up. It will detail what the new subscribers can expect to get from signing up and it will provide the […]
How to Write a Great SEO Blog Post
If you want to make your site as successful as possible, you need to learn how to write a great SEO blog post. An SEO (Search Engine Optimization) article is an article that is written with search engine optimization in mind. However, this still needs to walk a fine balance between being good for the […]