For local businesses, there is no shortage of potential media placements across both online and offline marketing channels. But realistically, most local businesses want to appear prominently where the vast majority of their consumers spend the greatest amount of time—online. That means you should consider adding paid online advertising to your marketing mix. According to […]
WordPress Online Strategy
Key Questions to Ask Your Graphic Designer
Finding the right graphic designer to handle your company’s branding and any other smaller projects is extremely important but also daunting unless you know the right questions to ask. Even if a designer comes highly recommended by a business associate or peer, always go through the interview process because your needs may be very different […]
Being Authentic: Buzzword or Accurate Advice?
People want to hire and buy from those they know, like, and trust. That’s a universally held truth across the business world and the best way to earn the trust of your clients is to be authentic in how you present yourself. What is authenticity? Other than being a commonly-used buzzword these last few years, […]
5 Money-Making Action Tasks to Grow Your Business
Inaction is the death of any business. Without taking regular action every single day to grow your business, inaction will cause your business to become stagnant. Clients will disappear, your sales funnel will be empty, and your revenue will dip to zero in a heartbeat. Let’s avoid this scenario! Here are five action tasks that […]
3 Ways to Repurpose Your Content to Attract More Clients
You’ve got a wealth of information in that beautiful brain of yours but are you using it to better serve your business? There’s a fine line of sharing all your hard-earned knowledge for free and sharing it only with your paying clients. If you increase the ways to share your knowledge, you can attract more […]
