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February 21, 2021 By Paul 2 Comments

How to Write Emails That Will Get Read

Want to write the perfect email for your list? There is no such thing of course, and the ideal message is going to vary from person to person and brand to brand. That said though, there are certainly some ‘best practices’ to keep in mind when you are coming up with your emails and that […]

February 13, 2021 By Paul 2 Comments

How to Promote Your Mailing List With a Blog

Probably the most common way to promote and grow a mailing list is through a landing page. This is a single page on your website that will be dedicated to selling the merits of signing up. It will detail what the new subscribers can expect to get from signing up and it will provide the […]

February 12, 2021 By Paul 8 Comments

How to Avoid the Spam Filter and Get Into the Primary Inbox

One of the biggest challenges for email marketers over the years has always been beating the spam filter. The job of the spam filter on most email providers is to prevent unwanted messages from getting in – especially those that might contain viruses, phishing scams or other harmful types of content. Today this has become […]

February 8, 2021 By Paul 4 Comments

Repeat Traffic: The Crucial Key to Getting People to Return to Your Site

90% of articles that are written about increasing traffic to a website focus on bringing in new traffic to that site. This is a mistake. That’s because it’s the repeat traffic that actually matters most. Repeat traffic is worth just as much to you when it comes to things like ad impressions and metrics. It’s […]

February 6, 2021 By Paul 1 Comment

Tips To Create Killer Blog Content

Having a beautiful site with nothing on it is not enough though. If you want to start growing your visitors and building momentum for your new business then you’re going to need to add content. Why ‘Content is King’ Content generally refers to ‘writing’ when used online and in the case of a blog, this […]