For decades, email has been the preferred method for sending and receiving mass messages and reaching audiences. Text (or SMS) marketing, on the other hand, is a quick, cost-effective way to share promotions and updates with customers. So, which reigns supreme? SMS or email marketing? In order to figure out which strategy is right for your […]
Ways to Grow Your Email List
There’s no denying that email marketing is effective, but it only works if you have a list of qualified and engaged subscribers who are eager to read your content. Sounds easy, right? A lot of businesses have email lists that have stagnated because they’re not doing anything to attract new subscribers. They’re not sure where […]
Put Your Sales on Autopilot With an Email Follow-Up Sequence
About a year ago, I wrote about 3 Pages Every Funnel Must Have—And What To Include On Them! Please keep in mind that the web pages that make up your sales or opt-in funnel are only the beginning. To truly encourage sales, you need to stay in contact with your readers. The easiest way to […]
Email Subject Lines: 5 Tips For Crafting Compelling Subjects
Every day we all get more and more emails coming into our inbox! People look at email subject lines and the person who sent the email when determining if the email should be read. One of our biggest tasks is to get people to open our email, read it, and then take action! Email marketing […]
Email Marketing Tips: How To Build That All Important Relationship With Your Subscribers
When it comes to email marketing tips, it isn’t just the ones that help you grow your list that matter. The truth is that your list could have thousands of subscribers, but none of them will make you any money unless they trust your offers and build a relationship with you and your brand. It […]
