TikTok, the social media platform that has taken the world by storm its short-form, lip-sync, dance, and comedy videos, has become the latest honeypot for businesses. With over 2 billion monthly active users, TikTok is quickly becoming one of the hottest marketing platforms for businesses of all sizes. But for local business owners, the challenge […]
marketing
The Digital Decade – The Past, Present & Future of Digital Marketing
Digital marketing has come a long way in the last decade. From the way businesses connect with customers, to the tools and strategies they use to drive conversions, the landscape has changed dramatically. If you’re a local business owner, it’s essential to understand the changes that have occurred, as well as what still works, what […]
From Ordinary to Extraordinary: How Storytelling Can Transform Your Marketing
Storytelling has become an increasingly popular marketing tool for businesses, big and small, to connect with their audience. The reason is simple – stories evoke emotions, and emotions drive human behavior. By weaving a compelling narrative around their brand, local businesses can differentiate themselves from the competition, establish a deeper connection with their customers, and […]
Why Every Business (Including Yours) Needs Digital Marketing
It’s probably no surprise to you that owning and operating a small business has significant hurdles. It takes a lot of effort to run your business on a daily basis, leaving you with little to no time to concentrate on marketing. But marketing has evolved. And that’s a scary thing to a lot of business […]
Low Budget Marketing Ideas
Getting the word out about your small business can be harder than you thought because you don’t have as much online visibility or resources as you thought you would (like budget or time). But don’t worry, there are many cheap ways to improve the marketing results of your business. Even if you don’t have much […]
