We live in a social world where much of our news comes from sites like Facebook, Twitter and Instagram, Pinterest, and more. To grow your readership and make sure your blog posts get the attention they deserve, you need to encourage your current readers to share what you’ve written on their favorite social media sites. […]
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Using Images In Your Blog Posts
You’ve heard the saying “A picture is worth a thousand words”. I’m sure there are quite a few pictures out there like that, but when it comes to a blog post, that isn’t always the case. Even so, you want to make sure your posts are visually appealing and attention-grabbing. Good pictures are a great […]
Why Breaking Up Your Content And Making It Easy to Scan Is Important
Let me ask you something. How much content is thrown at you on any given day? It’s a lot, isn’t it? We’re bombarded by articles, social media posts, emails, podcasts, videos etc. We come across a lot more content than we could possibly consume any given day. And chances are that a lot of it […]
How Long Should Your Blog Posts Be?
Every few months we get some new advice from a blogging guru saying that our blog posts need to be longer, or shorter, or that they should be broken up into 10 pages of bite-sized chunks… it can make you crazy. Let’s talk about this. How long should your blog posts really be? It would […]
How To Write Attention Grabbing Blog Titles
David Ogilvy, who is now known as the Father of Advertising, was one of the best copywriters who ever lived. And what did he have to say about the importance of headlines? On average, five times as many people read the headline as read the body copy. When you have written your headline, you have […]