Your brand identity is the image your company portrays to the world at large, to your customers or clients. When people look at your online presence, they should know what you do and that you bring value to the market. Your brand identity should be appealing to your target market and should be consistent in […]
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A Picture May Not Be Worth A 1,000 Words, but You Need Them In Your Posts
You’ve heard the saying “A picture is worth a thousand words”. I’m sure there are quite a few pictures out there like that, but when it comes to a blog post, that isn’t always the case. Even so, you want to make sure your posts are visually appealing and attention-grabbing. Good pictures are a great […]
How Long Should Your Blog Posts Be?
Every few months we get some new advice from a blogging guru saying that our blog posts need to be longer, or shorter, or that they should be broken up into 10 pages of bite-sized chunks… it can make you crazy. Let’s talk about this. How long should your blog posts really be? It would […]
