Before the Covid-19 Pandemic, the tale of social media has been one of decline. We spent less time on platforms, being more conscious of social media practices, and disclosing less personal information. A Google search for “is social media dead” returns 7.8 million results! The answer isn’t that social media is dying, but how we […]
What is a Lead Generation Funnel and Why Your Business Needs One
Word of mouth, networking, and similar marketing efforts can bring in a lot of revenue. But they are also unreliable and unpredictable. To establish and maintain a successful business, you must consistently find and nurture new leads. This may sound overwhelming. As a business without a massive marketing department, you don’t have the time and […]
10 Awesome Instagram Reel Ideas for Your Local Business
If you’re like most small businesses, you’re always looking for new ways to reach your target audience and promote your products or services. And with over one billion active users, Instagram is a great place to start. By taking advantage of the various features that Instagram offers for businesses, local businesses can level the playing […]
7 Ways to Expand Your Business with Content Marketing
In 2022, content will continue being king. But what does this mean for your small business? It means you haven’t added content marketing in your marketing mix yet, you need to start implementing smart content marketing strategies to stay competitive. Content marketing is one of the most effective ways to reach new customers and grow […]
10 Post Ideas Guaranteed to Boost Engagement on Facebook And Instagram
As a small business owner, you tend to wear many hats throughout the day, but one of the most neglected hats tends to be the Social Media Manager hat. But that’s no surprise. Running a business takes time, energy, and a lot of brainpower. Coming up with engaging ideas to post on social media may […]