People want to hire and buy from those they know, like, and trust. That’s a universally held truth across the business world and the best way to earn the trust of your clients is to be authentic in how you present yourself. What is authenticity? Other than being a commonly-used buzzword these last few years, […]
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3 Things Your Business Plan Must Have
Businesses of every type, online, businesses, brick-and-mortar stores, and even coaches, need a business plan. Don’t think you can skip by on this important step because you offer a service instead of a physical product. Every business can benefit from a business plan. First Step: Focus. When you create a business plan you need to […]
3 Ways to Find Out What Your Clients Want From You
In past blog posts, I’ve discussed repurposing your content and providing products that you’re clients and audience want from you. However… don’t repurpose without a plan. Let’s place the focus back onto your ideal client and find out what type of information they want and how they want to receive it. Step One: Analyze Your […]
3 Ways to Repurpose Your Content to Attract More Clients
You’ve got a wealth of information in that beautiful brain of yours but are you using it to better serve your business? There’s a fine line of sharing all your hard-earned knowledge for free and sharing it only with your paying clients. If you increase the ways to share your knowledge, you can attract more […]
Turn Your Content into Cash with a Three-Part Sales Funnel
Your business should have a sales funnel! This is a visual representation of how to attract people into the business and convert them into paying customers. After all – who does not want more customers? The term ‘sales funnel’ is a big buzz word lately yet so many business owners procrastinate or are scared to […]