Creating a social media strategy can be a great way to increase your brand’s exposure. It can help ensure that you’re targeting and interacting with the right audience. Using a social media strategy will also allow you to track your progress and ensure you stay in touch with your followers. Create profiles Creating profiles as […]
WordPress Online Strategy
7 Types of Content Small Businesses Should Focus on Right Now
A study from Google known as “Zero Moment of Truth” (ZMOT) emphasized how critical it is to have many contact points with a potential customer across multiple channels and locations. ZMOT is the research that a customer does before making a decision. Google came up with a 7/11/4 formula for business success. The crux of […]
Email Marketing Vs Sms Marketing – What’s Best For Your Business?
For decades, email has been the preferred method for sending and receiving mass messages and reaching audiences. Text (or SMS) marketing, on the other hand, is a quick, cost-effective way to share promotions and updates with customers. So, which reigns supreme? SMS or email marketing? In order to figure out which strategy is right for your […]
Public Domain Images From the New York Public Library
The New York Public Library recently digitized and made available more than 180,000 high-resolution items, which the public can download for free. These images are from works in the library’s collection that have fallen out of copyright or are otherwise in the public domain. This includes botanical illustrations, ancient texts, and historical maps–including the incredible Green […]
Quick Networking Tips for Entrepreneurs Short on Time
I have been a BNI (Business Networking International) member for a little over 4 years now. It is a great way to help promote my company and my business. In my opinion (depending on your company), networking is one of the most valuable things you can do as a business owner. Studies suggest that networking […]