We all know that small business owners face immense challenges every single day. While many are solved with relative ease, solving the issue of generating traffic – both online and in-person is unfortunately looked over time and time again. Optimizing your website for local SEO is the first step towards achieving the traffic that you […]
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The Odds of Success: Which Social Media Platform Has the Best ROI?
No matter what type of business you have, it’s no secret that you should want to get the best ROI on your marketing efforts. And right now, there is no better place to get a return on your investment than social media. But which platform will give you the most bang for your buck? It’s […]
Getting Google to Fall Back in Love with Your Website
According to research, 53% of the total traffic on your website can come from organic searches. However, since the algorithm changes often, so does the ranking of your content on Google. One day, your website is at the top of Google’s first page, and with the next update, you’re on the fifth page simply because […]
How to Use YouTube to Market Your Small Business
Have you been sleeping on YouTube marketing? If the answer is yes, you’re not alone. It’s easy to dismiss YouTube as the place where teenagers and young adults make silly content, whether they’re sampling weird fast food mashups or doing stunts. The truth is that YouTube is the world’s second-largest search engine. Only Google sees […]
Why Should I Remove Unused WordPress Plugins?
If you are using WordPress as your website platform, you undoubtedly know that WordPress plugins are one of the primary features behind the WP’s popularity. If there is something that you want your website to do, there is probably a WordPress Plugin to add that functionality to your website. With that said, having too many […]