Professional photos mean a world of difference if you’re trying to create or improve your personal brand. While a simple headshot taken with your camera phone is acceptable for those just starting out, upgrading your brand images will automatically upgrade the value your clients see when they are on your website or visiting your social […]
Business Building
4 Places Your Brand Identity should be Consistent
Your brand identity is the image your company portrays to the world at large, to your customers or clients. When people look at your online presence, they should know what you do and that you bring value to the market. Your brand identity should be appealing to your target market and should be consistent in […]
Want to Do Your Own Company Branding? Understand the Color Wheel First
Company branding is so much more than your colors and your logo but choosing colors to represent you and your company’s image is usually where more people start in the branding process. There’s no shame in choosing your own brand colors instead of hiring a designer but it’s not exactly simple. Let’s dive into an […]
3 Things Your Business Plan Must Have
Businesses of every type, online, businesses, brick-and-mortar stores, and even coaches, need a business plan. Don’t think you can skip by on this important step because you offer a service instead of a physical product. Every business can benefit from a business plan. First Step: Focus. When you create a business plan you need to […]
3 Ways to Find Out What Your Clients Want From You
In past blog posts, I’ve discussed repurposing your content and providing products that you’re clients and audience want from you. However… don’t repurpose without a plan. Let’s place the focus back onto your ideal client and find out what type of information they want and how they want to receive it. Step One: Analyze Your […]
