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WordPress Online Strategy

Dec 07 2024

Top Social Media Trends for Local Businesses in 2024 and Beyond

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As social media continues to evolve, 2024 and beyond is packed with opportunities for local businesses to connect with customers in meaningful ways. If you’re still relying on outdated tactics, now’s the time to refresh your approach with some of the most impactful trends on the rise. By keeping your social media strategy relevant, you […]

Written by Paul · Categorized: WordPress Online Strategy

Nov 27 2024

Sleigh the Holiday Season with These Digital Marketing Tricks

Leverage 'Last Minute Deals' with Countdown Timers.

The holiday season is like the Super Bowl for local businesses—everyone is vying for consumer attention, and the competition is fierce. The good news? Consumers are ready to spend. But how do you ensure your business stands out in all the holiday noise? This year, it’s time to go beyond the same-old tactics and sleigh […]

Written by Paul · Categorized: WordPress Online Strategy

Nov 20 2024

Is Your Email List Dead? Here’s How to Revive It Like a Pro

man holding his face with a frustrated expression

After 20 years in email marketing, I’ve seen it all—lists that fizzle out, email campaigns that flop, and businesses that think their email list is beyond saving. But what happens when your list goes quiet—and your emails seem to disappear into a void, never to be opened or clicked on? It’s not just frustrating; it’s […]

Written by Paul · Categorized: WordPress Online Strategy

Oct 01 2024

Why Having a Website for Your Local Business Isn’t Enough

A pest control worker in full protective gear, using a sprayer to treat an indoor area, representing professionalism and thoroughness in pest management services.

It’s no secret that nowadays having a website for your local business is essential—but if you think that simply having a website is enough, you’re missing the bigger picture. Your website might be the face of your business online, but it’s just one piece of the puzzle. To truly thrive in a competitive market, you […]

Written by Paul · Categorized: WordPress Online Strategy

Sep 24 2024

The Power of Persuasion: Applying Psychology to Local Business Marketing

A smiling baker holding a tray of freshly baked bread inside a local bakery, highlighting personalized service and quality in small businesses.

In the crowded world of local business, standing out isn’t just about offering great products or services—it’s about understanding what truly drives your customers. Psychological triggers, the subtle cues that tap into deep-seated human instincts, can be the secret weapon in your marketing arsenal. When skillfully applied, these triggers don’t just capture attention; they forge […]

Written by Paul · Categorized: WordPress Online Strategy

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Recent Posts

  • Voice Search and Local SEO: The Shift You Can’t Afford to Ignore
  • The Local Business Owner’s Guide to Holiday Promotions That Work
  • 7 Holiday Marketing Mistakes That Can Cost Your Local Business (and How to Avoid Them)
  • How Small Businesses Can Compete With Big Brands in the New Year
  • Holiday Marketing on a Budget: Creative Ideas That Don’t Break the Bank

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