Ever wonder about how long it takes your website to load? There are a few things (that you can manage) that effect the amount of time it takes for your webpage to be fully visible (i.e., the load time)! The load time of a site is one of the most important factors affecting how […]
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SEO: A Beginner’s Guide to Search Engine Optimization
Setting your website up for success all begins at home, and before you work to develop off-site marketing campaigns, you need to first focus on optimizing every part of your website so that you are able to generate organic traffic from the major search engines. Organic traffic is the crème de la crème of traffic, […]
Adding a PDF to a blog post
It is easy adding a PDF to a blog post for those times when you need to provide a download to your visitors. I was recently asked how to add a PDF file to a blog post so I created a video that explains how to do this. Adding a PDF to a blog […]
SEO vs. PPC – Which Is Better?
In order to grow your business online, you may be wondering whether you should invest your time and money into Search Engine Optimization (SEO) or Pay-Per-Click Advertising (PPC). Both have their positives and negatives, but is one better than the other? Let’s look at both. Is SEO Better? SEO, or Search Engine Optimization, is the […]
SEO for National Businesses
To achieve top rankings on Google, the best way to optimize for national businesses is to create the best content possible. Content that is better than what is currently available on the web is a must. Since Google is neutral toward businesses, it wants to rank the best content. However, if you do not […]