Marketing

For an online business owner, a sales funnel is probably the most important marketing tool you have. And yet many entrepreneurs – both new and established – have no clear understanding of what a funnel is or how it works. As you can imagine, failing to fully understand this critical part of your business means […]

Today is a short post – I just received an email with the following statistics in it on successful businesses/salespeople. The truth of the matter is that you will rarely make a sale on the first contact you make with a person. This means you need to follow up … and then follow up on your […]

Selling information products, such as e-books or online courses, is a great way to make money online while also increasing the knowledge of yourself and your audience. Generating a decent passive income from information products as a blogger isn’t always easy, but with some handy tips, you will soon discover ways to sell more every […]

Have you heard the story of the fly up against the window? Even if you didn’t, I am sure you have certainly seen one trying to escape… This fly was hitting against the glass of a closed window, trying to get out of the room, into the beautiful world outside. It could see lots of […]

I was speaking with a client a couple days ago and the topic of emailing was discussed. We talked about the Open Rates and Click Rates among other things. Email marketing is seen as one of the most effective forms of marketing a small business can participate in, but are you making any one of these […]