David Ogilvy, who is now known as the Father of Advertising, was one of the best copywriters who ever lived. And what did he have to say about the importance of headlines? On average, five times as many people read the headline as read the body copy. When you have written your headline, you have […]
Blog
31 Days to Build A Better Blog
Do you have a blog? Are you serious about your blog? Is it just a hobby? Have you ever wanted to really improve it and bring it up to the next level? If you have big dreams for your blog but have been putting improving it in the ‘one day’ basket – you’re not alone. […]