You probably heard the saying that, ‘Content is King.’ Not only is it king, but it is also crucial! Why is Content Crucial?
Here are a few reasons…
First of all, people come to the web for one thing and one thing only – information. Whether they’re shopping for products to buy or looking for a natural remedy for their acne, they’re hitting the web for information, advice, and help.
If your readers find quality information from you they’re very likely to:
- Stick Around
- Sign Up for Your ezine or newsletter
- Twitter about your site
- Recommend your posts at places like StumbleUpon.com
- Sign up for your RSS feed
- Come back in the future
- Refer others to your site
Second, search engines LOVE content. The more pages you have on your website or blog filled with quality content, the better. Whether you offer product reviews, funny stories, or meaty training, quality content is rewarded by Google, MSN, and Yahoo, as well as the many other smallersearch engines online.
Third, adding value to the Internet begins to establish you as an expert on your topic. By writing great information, your readers will begin to look at you as THE go-to person for information. You’ll begin attracting interview and JV requests as well.
As you can see content really is important if you want to build a successful blog or website on the Internet. Without it, your site is just another in the World Wide Web. How can people find you if they don’t know you exist? By establishing yourself and providing your readers with quality posts and other valuable information they need and want, you will see that you can easily become one of the big fish in the pond.
But, what if you don’t have time to write constantly? Or, what if you don’t like writing? You’re in luck, there are many ways to add quality information to your blog without having to write it all yourself.
Before we get to that, let me tell you that while you can create a blog purely made up of content that you don’t write yourself, I wouldn’t advise it. If you want to really resonate with your readers, you have to let them get to know you as well. Don’t shy away from writing some posts yourself, but instead use these content creation methods along with your own writing to create even more quality information for your visitors.