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WordPress Online Strategy

Dec 10 2024

How Small Businesses Can Compete With Big Brands in the New Year

A cheerful mature woman wearing a Santa hat and business attire, holding sparklers and laughing at an office New Year's party, with colleagues and festive decorations in the background.

Big brands seem to have it all: massive budgets, teams of specialists, and endless resources. But here’s the secret: small businesses have the upper hand where it matters most—community connection, agility, and the ability to deliver personalized experiences. In the new year, you don’t need to outspend the competition. You need to outthink them. By […]

Written by Paul · Categorized: WordPress Online Strategy

Dec 09 2024

Holiday Marketing on a Budget: Creative Ideas That Don’t Break the Bank

A person sitting on the floor with a laptop on their lap, wearing cozy socks, with a red mug of hot drink and festive Christmas decorations in the background.

The holidays are a critical time for small businesses, but creating an effective marketing campaign doesn’t have to drain your budget. With a little creativity and strategic thinking, you can attract more customers, build goodwill, and increase sales without spending a fortune. Let’s explore some cost-effective holiday marketing ideas designed to make an impact without […]

Written by Paul · Categorized: WordPress Online Strategy

Dec 07 2024

Top Social Media Trends for Local Businesses in 2024 and Beyond

Man in a suit kneeling down reading graph of trends

As social media continues to evolve, 2024 and beyond is packed with opportunities for local businesses to connect with customers in meaningful ways. If you’re still relying on outdated tactics, now’s the time to refresh your approach with some of the most impactful trends on the rise. By keeping your social media strategy relevant, you […]

Written by Paul · Categorized: WordPress Online Strategy

Nov 27 2024

Sleigh the Holiday Season with These Digital Marketing Tricks

Leverage 'Last Minute Deals' with Countdown Timers.

The holiday season is like the Super Bowl for local businesses—everyone is vying for consumer attention, and the competition is fierce. The good news? Consumers are ready to spend. But how do you ensure your business stands out in all the holiday noise? This year, it’s time to go beyond the same-old tactics and sleigh […]

Written by Paul · Categorized: WordPress Online Strategy

Nov 20 2024

Is Your Email List Dead? Here’s How to Revive It Like a Pro

man holding his face with a frustrated expression

After 20 years in email marketing, I’ve seen it all—lists that fizzle out, email campaigns that flop, and businesses that think their email list is beyond saving. But what happens when your list goes quiet—and your emails seem to disappear into a void, never to be opened or clicked on? It’s not just frustrating; it’s […]

Written by Paul · Categorized: WordPress Online Strategy

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