Be remarkable. In a phrase, that is what you have to do in order to stand out. Master marketer and best-selling author Seth Godin says that companies that resist innovation are like brown cows—after a while, they all look the same. If you’ve seen one brown cow, you’ve seen every brown cow there is to […]
List Building
July 2016 Marketing Ideas
Need some July 2016 Marketing Ideas to get things going on your website? Looking to start this second half of the year with a stronger email marketing campaign? Utilizing a good email marketing series can help boost sales during a time when many think is a slow period. Come on, face it… Have you ever […]
How to Integrate Your Social Media and Content Marketing
Have you ever thought about integrating your Social media along with your Content Marketing strategy? Social media marketing means promoting your website through Facebook, Twitter, Instagram, and other social networks. This is a highly effective way to build fans, interact with your visitors, and, gain more visitors to your site. Content marketing on the other […]
When to Send Emails: The Perfect Frequency
When to send emails… That is the age old question! Wouldn’t it be nice if there was a number or a schedule you could follow? While it would be great if there was research that suggested that mailing exactly every 5 days gets you the best results every time, there is no such thing. And […]
Squeeze Pages
(This is a continuation from yesterday’s blog post on List Building – you may want to read that first!) having an effective squeeze page will make getting people to sign up much easier. The term “conversion” refers to somone that comes to your page with the Opt-in form and signs up. One of the easiest […]