Yesterday, we talked about the importance of prioritizing your Internet marketing tasks. In this issue, I’m going to share a sample schedule for Internet marketing tasks that you can use to get ideas for your own.
Even if you only sell one product or a service online, internet marketing is a must if you want to turn a profit. Remember, you won’t make sales if consumers don’t know you exist.
As previously stated, it’s important to incorporate internet marketing into your daily to-list. In fact, you will want to do more than that. Internet marketing is such as huge component of selling a product or service online, devote a lot of time to it. At least once a week, have a day where you do nothing but market or advertise online.
If you aren’t technically classified as an internet marketer, but still need to do the job, you may be looking for guidance. After all, an entire workday is a lot of time to devote to a subject you may be unfamiliar with. This does not mean that you can simply skip internet marketing or give it less attention. It means that you need to develop a daily and detailed schedule.
When creating a daily detailed schedule, start with blocks of time. It’s best to start with one hour. During the first hour of your workday, list an internet marketing task or two to complete. For the next hour, move onto a new task. A schedule not only helps you stay focused and on task, but it enables you to devote time to multiple internet marketing tactics, as opposed to focusing solely on one.
So, what should your internet marketing schedule look like for the day? Here is a sample schedule you can consider – keep in mind that this is if you ONLY do advertising for the full day. You may think this is unrealistic because you still have a business to run – just remember that this is not your schedule EVERYDAY. Maybe it is one day a week you concentrate your marketing efforts. Or, maybe you spread this schedule out across the week.
9 am to 10 am
Write, proofread, and submit one 500-word article to a directory
10 am to 11 am
Write a blog post, Facebook article or tweets to showcase your product.
11 am to 12 pm
Design a banner for upcoming advertising slots.
Research page rank and popularity of websites. Inquire about advertising rates.
12 pm to 1 pm
Create social images to share on Instagram or Pinterest
Take a break for lunch.
1 pm to 3 pm
Create keyword optimized content and update your website with that content.
3 pm to 4 pm
Connect with consumers on social media.
Search for questions to answer with keywords, #hashtags and @replies.
4 pm to 5 pm
Review internet marketing forums; look for new marketing ideas.
Finish up loose end projects.
Create a to-do list for tomorrow.
While this was just that, a sample, hopefully, the steps outlined will give you some good ideas for your own schedule. Don’t get upset if you can’t adhere to it strictly. The best way to improve your use of time is with practice. Also, allow yourself some flex time to your schedule for those unexpected jobs that can pop up.
Make sure you come back tomorrow – we will be talking about the consequences of not managing your marketing time.
Thanks for the great tips, Paul. It is really important to make sure marketing activities are happening.
Marketing will get you the sales!
Things look so much easier to follow when you make a schedule and follow it. Thanks for sharing.
It may sound silly, but when you have a list of what to do, it makes it easier because you don’t have to think about what to do!