I want to share an image I found online this morning over at Yahoo Finance:
It is a shame to see good things gone bad. I bet this ball field had seen better days.
In fact it has! You may recognize this as the Softball Venue from the 2004 Olympic Games in Greece! How the times have turned!
Planning is important. Know where you are going with your website is important. Having a continuation plan (or an exit plan) is also important. You may not need it right now or today, but the time will come.
It can be argued that the economy in Greece is, um, shall we say, in trouble right now. It can be said that Softball is not a big pass time for the citizens of Greece. Or, as the Greek officials state, “there was a lack of planning, and no one considered what they would be used for after the Games.”
I am the first to admit – running a small business on the side, or trying to get a new business up and running takes work. It takes a lot of work. Especially if you are doing it all alone.
Trying to do all the tasks necessary (book keeping, website maintenance, blog writing, course creation, advertising, marketing, speaking, training, networking, payroll, taxes, SEO-ing, copywriting, domain registering, client contacting, website creating, coaching, need I list more?) to build a business takes time. And generally speaking, something takes a backseat when other priorities rise up. Maybe the blog does not get updated. Maybe your marketing is a little light, perhaps the copywriting does not get the attention it deserves. Perhaps it is a ball field that gets neglected.
I know that I have been guilty of not writing for a while – it goes in spurts! In the past I was really good at creating posts with great information. Recently, however, becuase of the other things I am involved with, the website was not a priority. As a result, it looked like that ball field above 馃檨
The good news is that you do not have to worry about doing everything yourself. You need not neglect your site like the sad softball field. Reach out for the assistance you need and you deserve! One of the ways to get started is to start using PLR (Private Label Rights).
Writing blog posts takes time. Sometimes the difficulty is finding the time. Sometimes the trouble is just getting started (‘Oh what to write?!?!’).聽 Think of PLR articles as a really good shortcut to starting the writing process and you will save a lot of valuable time.
Imagine if you hired a Ghost Writer – you could go out and get someone to write your posts for you. You would pay him or her and you get the rights to say that the work is all yours. This happens all the time in the publishing world!
You might think that this is expensive to do. You could be right! But imagine this… What if you could take that cost and split the cost with 100 people. For illustrative purposes, let’s say someone will write 5 Articles for you for a total of $500. A bit pricey for many people!
Instead of paying the full price all by your self, you get 99 more people to buy the same 5 articles. Each of you puts in (and pays) only $5. The ghost write does not have to any more work, but still gets paid the $500. You get a remarkable bargain – something that originally cost $500 is now yours for a fraction of the price!
PLR content creators rely on very affordable pricing and selling it to many people.
The key here as the buyer is that you want to modify and change the content a bit so that it is not exactly like the other 99 people who got the exact same articles! The huge benefit is that you only have to modify what is already written. You don’t need to start from a blank page, you don’t have to come up the initial idea, and you can start with the end in mind!
If you want to see some really good PLR, check out my friend, Nicole Dean’s site over at Easy PLR.
Krithika Rangarajan says
Hey Paul
Again, you have penned a very informational article. I had never heard of PLR and had to immediately ‘Wiki’ it 馃榾
While this concept is intriguing, repurposing the same content could lead to some confusion with respect to branding, eh? I guess it is very important that every buyer modify the original work in a way that befits their PERSONALITY and – of course – needs 馃檪
Thanks dear #HUGSS
Kitto
Cheryl says
Great post, Paul! I have known about the PLR products but didn’t feel how much they could help my business until recently. I think the beauty is that you can tailor them to fit your specific audience needs.
Paul says
That is exactly right, Cheryl! In fact, you should modify the PLR in someway and not just copy and paste!
vishalbheeroo says
Hi I’m glad to be hear Paul to read this interesting perspective on content writing. The idea of getting 99 people is sound business strategy. Planning is important in any work and lack of planning..ask me and I know something bout’ it.
Paul says
I know something about it also, Vishal! One of the things to do is to come up with a plan and stick with it. A couple weeks ago, I wrote a post, What Are You Planning that talked about the planning aspects (or lack of it for me).