Know What People Are Searching For On Your Site

It is a really good idea to have a Search Box on your website to allow your visitors to search your site for the information they are seeking. You can think of it as a really fast way that they can get the information they want without having to search each and every page looking for their answers!

It you take it one step further, you can use the search terms as a super duper reconnaissance tool! Imagine if you knew exactly what people were searching for when they key something into your search box. Do you think that would be helpful to you? If you knew what they were looking for, couldn’t you write more posts/articles/pages about that topic?

There is a way that you can do this! There is a free plugin called, “Search Meter” that you can install on your WordPress site that will capture every search term!

If you have a Search box on your blog, Search Meter automatically records what people are searching for — and whether they are finding what they are looking for. Search Meter’s admin interface shows you what people have been searching for in the last couple of days, and in the last week or month. It also shows you which searches have been unsuccessful. If people search your blog and get no results, they’ll probably go elsewhere. With Search Meter, you’ll be able to find out what people are searching for, and give them what they want by creating new posts on those topics.

You can also show your readers what the most popular searches are. The Popular Searches widget displays a configurable list of recent popular successful search terms on your blog, with each term hyperlinked to the actual search results. There’s also a Recent Searches widget, which simply displays the most recent searches. If you are happy to edit your theme, both of these functions are also available as template tags.

You can see searches from Yesterday and Today, or the Last 100, or the Last 500 search results.

This is a great little tool that you can try out.