Social media is one of the most powerful tools to drive clicks, engagement, and conversions on your website. But without a clear strategy in place, you’re unlikely to get the results you want; it’s only by setting goals for yourself that you can make social media work for your business. In this blog post, we’ll […]
Social Media
Social Media Profile Checklist
I was chatting with a client about Social Media Platforms and their profiles on each of these. Granted, Based on this conversation, I am sharing some initial steps/processes/starting points for getting started (or revising) your social media profiles. Follow these steps to set up your social media profiles in a professional manner. Select your username […]
Social Media: 3 Trends That Are Here For Good
Before the Covid-19 Pandemic, the tale of social media has been one of decline. We spent less time on platforms, being more conscious of social media practices, and disclosing less personal information. A Google search for “is social media dead” returns 7.8 million results! The answer isn’t that social media is dying, but how we […]
SEO vs. Social Media Marketing – Which is Better?
With online marketing, there’s a debate raging among experts over which strategy is best to grow your business. Would SEO or social media marketing be the better option? Often, businesses will hire an SEO expert or agency to increase their visibility in the search engines without even thinking about social media and the traffic that […]
Social Media Marketing Trends Not To Ignore
The “new normal” brought about by the Covid-19 pandemic requires every company to put extreme importance on everything digital marketing. Although search optimization and e-mail are still critical components of the marketing strategy, social media is what people like to do online and a place where businesses can connect with their audiences. However, social media […]