People are always looking for the next gimmick to get viewers to read their blog. I say, Stick to the Basics! The Basics will increase your readership and get ranked better in the search engines.
While writing your blogs keep in mind a few things. This is not only to ensure that you get a steady traffic, but also for the fact that your blog readership can increase so that the ranking of your blog with search engines go higher.
Here are a few tips that should see you through this:
- Reader Friendly Content: At all costs keep your content – articles, poems, photographs, videos – reader friendly, that is to say, it should keep more and more readers interested. Your reader must be at the center of you post in a way that your reader must feel that he is gaining something out of reading your post. This is the basic rule in marketing.
- Worthwhile: Never let the reader feel that he has been tricked into reading your post or clicking on your blog link. You are thwarting all your long term chances of that reader coming back to your blog, in which case your blog rankings over the long term are in a dicey position.
- Check for errors: Making grammatical and spelling errors can be a major put off for many readers. They may not visit your blog again simply because the errors that you make are too high. Always proof read your blog. A small typo here and there can be understood, but make sure you don’t make any major errors.
- KISS: Or, Keep It Short and Simple. This is the thumb rule you must follow at all point. Long winding posts tend to get boring. And it may contain nothing that is interesting to the reader. Also no one has the time enough for your blog, no matter how well you write. In fact, your blog will be much more appreciated if you put your thoughts simply and shortly.
- Interesting: Make sure that you hold your reader’s attention by making your posts snazzy. They must not be written in a tone that is tiring to read. Write short sentences and keep then crisp and precise. Always hit the point immediately in the course of your article.
- Link: Keep linking the blogs you read to yours in order to build a network those people will be in turn encouraged to link you. Remember, linking increases rankings.
- Keywords: Using the keywords of your posts frequently increases the search ability of that particular article of yours which in turn leads more people to visit your blog.
- Clear Thoughts: Make sure you put your thought clearly before the readers so that it does not become tedious for them to read.
- Colloquialism: You can write in a friendly tone. Avoid using too many slang words, but otherwise, if your post demands it, you can be colloquial.
- Post Title: A catchy post title or headline is half your business solved. It can glue a reader to your post almost immediately. However, do not put misleading post titles, or you will lose creditability.
So, be consistent with your blog content and watch traffic flowing in to your blog!
Robin says
I loved this post. Especially the item about Interest. I think I will print this post out and hang it on my board to remind me when I’m writing.
Paul says
Maybe one day I will post all the things that I have around my desk to remind me of things 🙂